Design for 1.1 mill Euro December 13, 12:23
The 5-year old Hanoverian stallion Der Designer (by De Niro x Weltmeyer) broke the one million euro barrier at the prestigious 2011 PSI Auction in Ankum, Germany, on 11 December 2011. The black stallion sold for 1,1 million euro to a Russian buyer and became the top selling horse of the 32nd Performance Sales International, hosted by Paul Schockemohle and Ullrich Kasselmann.
The Russian buyers' table had Russian Grand Prix rider Inessa Poturaeva accompanying them at the auction. The table also included the wife of Sergey Maslov, the president of the Russian Equestrian Federation, who has bought horses at PSI before.
High prices were paid for the dressage horses in general. The 3-year old Hanoverian mare South Coast (by Sir Donnerhall x Londonderry) sold for 520 000 to the Housten family. The 4-year old stallion Sir Caramello (by Sir Donnerhall x Feiner Stern) sold for 500,000 to Russia. Moscow based buyers also invested 200,000 euro for Florimax (by Florencio x Donnerhall).
One of the top horses listed for the auction, the licensed stallion Sarkozy (by Sandro Hit x Weltmeyer) ended up not being offered for sale in the auction.
The P.S.I. Auction 2011 achieved an average price of 271,304 euro for the dressage horses and 272,583 euro for the show jumpers. A total of over 6 million was reached for the show jumpers (6.5 million) as well as for the dressage horses (6.2 million).
Link to video of Der Designer http://www.youtube.com/watch?feature=player_embedded&v=f45w-0L9tTg